communecommunication.com | Whale Trust Maui
Commune Communications - marketing, design, advertising and brand strategy.
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Whale Trust Maui

Category
MARINE SCIENCE, NON-PROFIT
About This Project

Humpback whales and Maui go hand-in-hand. Unfortunately, that can mean the line between genuine research/conservation and eco-tourism can be indistinguishable. Without real science-based research organizations like Whale Trust Maui, there would be no whale watches. This challenge required Commune Communication to build a strategy, series of marketing materials, updated Identity, new website and database to identify local whale populations so consumers and scientists alike, understand the passion, dedication and importance of Whale Trust Maui.